Youtube
credit: christmastree.org
Founded in February 2005, YouTube is the leader in online video, and the premier destination to watch and share original videos worldwide through a Web experience. YouTube allows people to easily upload and share video clips on www.YouTube.com and across the Internet through websites, mobile devices, blogs, and email. It enables companies to place advertisement to either promote their product or just to create awareness that a particular movie or music album are going to be release. As the number of various contents being uploaded increases, the number of viewer will tends to increase. Additionally, viewer do not need to register or log in to view video clip this will certainly bring in more viewers and eventually it benefits those companies who have place their advertisement there as there will be more exposure of their products.
Youtube has make it easier for people who wants to be noticed, even if in the end their video gets taken down but at the very least they have already got what they really want. Customer can voice their unhappiness or recommend a certain product by putting up video clip about it, likewise, companies can also put up video clip regarding their product, be it a demonstration video clip or just a how to use it video clip. It has made life so much easier as viewers do not have to waste time uploading video, all they have to do is just a click away.
For the future, Youtube will have to think of ways to retain their existing client as more and more video-sharing websites have been launched following their success. On top of the stiff commercial competition, the issue of violating copyright will always remain due to the fact that video clip were not being screened before uploading to the web.





